Google Blogs Offer Valuable Advice
 

Google has joined the blogging revolution! This is great news for both AdSense publishers and AdWords advertisers. Google presents two blogs among the many blogs that they maintain – Inside AdSense and Inside AdWords. No publisher or advertiser should start a single day of tweaking or tuning without knowing all about the Google blogs and seeing what the latest posts are.
The Inside AdSense blog is a ‘look inside Google AdSense.’ The blogs archives only go back to August of 2005, and to date, it appears that the blog is updated several times each week. The blog, hosted by Blogger, contains some helpful advice for publishers, news about changes to the AdSense programs, and interviews with both successful AdSense publishers and AdWords advertisers.

The blog offers tips and information on site optimization, product feature descriptions, and ways to get more revenue out of AdSense. Google engineers, product managers, marketing managers, and operations staff members all contribute to the blog. Google states that feedback is welcome, however, unlike traditional blogs, comments are not allowed on the blog.

The Inside AdWords blog is also quite useful for both advertisers and publishers. Publishers can learn quite a bit about the AdWords program through the AdWords blog, which will enable them to make their sites more suitable – and more profitable – for the advertisers. When this happens, everybody wins. Inside AdWords is the official source for information about Google AdWords.

The blog started in May of 2005 and it has grown considerably in a very short time. The blog offers both advertisers and publishers information on system updates which will help you adjust your campaigns – or your websites – to make sure that they are better suited for the AdWords program. The contributors also discuss topics that advertisers commonly ask about, and offer tips to help advertisers get the most out of their AdWords campaigns.

On Inside AdWords, you will also find useful information on various tools – including tools that are offsite – that can help you improve your AdWords campaigns. You will also find links to other useful sites and articles pertaining to AdWords that will offer you even more tips, advice, and resources. AdWords specialists, engineers, and a variety of other insiders contribute to the blog. This enables you to peek at valuable information that can dramatically increase the revenue from your campaigns.

Whether you are an AdWords or AdSense beginner or pro, you should definitely make it a habit to check out the Inside AdWords and Inside AdSense blogs on a daily basis. There is quite a bit of information included on both blogs that won’t be found elsewhere. Both blogs are still fairly new, so make sure that you go back and read the archives so that you will have all of the information that has been published since the very beginning of Google’s venture into the realm of blogging!